Welcome to Additive.earth

Accelerating the Transition to a Sustainable Future

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Our mission

At Additive.earth, we are dedicated to driving the transition towards a sustainable future. Our mission is to expedite the net-zero and nature-positive impact from emerging nature-based solutions, with a bold target of redirecting £50 billion of private investment into nature and sequestering 2 billion tCO2e by 2030.

Accelerate
Systems thinking approach 

Through our innovative market infrastructure ventures, we bring together nature-based solutions, green finance, and AI/digital transformation to create impactful outcomes. By collaborating with strategic partners, we fast-track progress while delivering substantial value to our partners and investors.

Collaborative

ACCELERATE AND DELIVER

With a deep understanding of the environmental crisis we face, Additive.earth is committed to mitigating the impact of climate change. As CEO Rob Passmore affirms, “We recognise the importance of accelerating net-zero and nature-positive impact and aim to catalyse £50 billion of private investment into nature, sequestering 2 billion tCO2e by 2030.”

Latest news

We are thrilled to welcome two new Non-Executive Directors (NEDs) to the Additive.earth board

We are thrilled to welcome two new Non-Executive Directors (NEDs) to the Additive.earth board – Christine [...]

Additive.earth commissioned by The Crown Estate to explore an Aquaculture Enterprise Zone model for England and Wales

Additive.earth has been commissioned by The Crown Estate to explore an Aquaculture Enterprise Zone model for [...]

Additive.earth: A game-changing company tackling the climate and nature emergency head-on

Additive.earth has announced its launch as a new company dedicated to accelerating the transition towards a [...]

Our strategic partners

Digital Transformation

THE POWER OF GREEN AI

Leveraging the power of technology, we maximise our impact by simplifying the identification and investment in nature-based solutions through innovative digital solutions. Our cutting-edge analytics and machine learning enable us to identify growth opportunities and make data-driven decisions, optimising the performance of our ventures.

VALUES MATTER
Operating principles   

Additive.earth’s transformative strategy combines nature-based solutions with digital technology, resulting in a high-value, high-integrity portfolio that makes a tangible contribution to the environmental crisis. Join us in building a sustainable future as we invite everyone to become part of our mission and make a real difference.ue our mission.

Contact / Connect

We love to connect, so if you have a question, a comment, or want to say hello, feel free to reach out. Our team are here to assist you, and we aim to respond to all enquiries promptly.